Clear, Effective Marketing.
Made Easy.

We help coaches create an automated engine that tells your story and sells it for you.. without having to lift a finger.

How We Help


Sales Copywriting

Process-driven, research-based copy that is designed to increase conversions without being spammy.

Design Strategy

Get your message into the right (wire)frame of mind and in front of your audience in the most strategic way.


A/B Testing

Is it worth it? Let me work it. The strategy into in your message that is. Because testing is essential.

Landing Pages

Your landing pages have to sell it. Let’s make it rain.


Your audience, your tribe. Speak to them and use this channel wisely to grow your business.


Your website—your digital business card. Let’s make it great.

Why Holland Creative?

The right marketing setup paired with the right offer can help you create exponential revenue.

It’s almost a license to print money.

Let me ask you something.

How well are your landing pages & sales funnels converting today?

Because great marketing, dialed-in and backed by a proven research process? That’s the real deal good stuff.

How does it work?

Daniel Lamb, founder of Holland Creative here.

Let me tell you.

I get really, really nerdy about it.
From research to planning to design to execution to measurement.

So if you’re an online coach or a course creator in growth mode—and you need sales copy, landing pages, launch funnels, website copy or emails that convert, we need to talk!


About Daniel

Daniel's Marketing Journey: A Short Autobiography

I’ve always been a writer, a creative and a lifelong learner.

After all, I’m a “Words Guy.”

But there was a time when I used to hold the false belief that I wasn’t a “math person.”

I even got a C in high school geometry.

Then something changed…

When I worked as a restaurant manager & bartender – I started thinking using math.

Daily sales numbers, average order values and percentages as a way to lead my team through every day and improve our sales performance.

It was like I finally cracked the code – knew the secret.

At the same time, I was working my way through college studying rhetoric and composition—persuasion, argumentation, and theory.

I was getting a primer about the power and psychology of words to change minds, behaviors and the world around us.

Fast forward to my days working as an agency copywriter—being a words person with a math-minded approach to writing—that’s essential in conversion rate optimization.

And while I’m still wholeheartedly creative, I don’t let it get in the way of asking the hard questions, doing the research and putting in the time to understand crucial the analytics & survey data needed to develop copy that really sells. No foolin’.

Some of the professionals and businesses that have used my work include 360i, Discover, Enterprise Car Rental, Red Roof Inn, Carhartt, Havertys, Terminix, TruGreen, Response Mine Interactive and Cardinal Digital Marketing.

Have a project in mind?

What They’re Saying

Testimonials & Recommendations

I had the pleasure of working with Daniel for 3 years at Response Mine Interactive. Daniel was always an integral part of all projects. He is a great copywriter and executes all projects on time and eloquently with his strong attention to detail. Daniel was able to glean results for all content marketing projects and creative projects by constantly testing and evaluating CRO recommendations to ensure that all campaigns were constantly evaluated and optimized resulting in great performance for all client projects.

Lesley Catlett

Project Manager, Response Mine Interactive

Daniel is extremely detailed in his research and writing. He’s very self-sufficient and excels at meeting deadlines and asks great questions.

John McAlpin V.

SEO Director, Cardinal Digital Marketing | VIP Contributor, Search Engine Journal

When we reached out to Daniel, we really needed a new website and some help with Google My Business, Yelp and social media. Daniel put together a package for us that allowed us to, essentially, relaunch our whole brand – now everything is working great, we’re getting more new patients every month and we don’t have to worry about marketing.

Trent Heinrich

IT Support Specialist, Licensed Optician and Optical Manager, Dr. Tucker & Associates

I like Daniel’s style and thoroughness. His attention to detail has been extremely helpful to us so that we can focus on our business – not on marketing tasks that we are not experts in.  Also, he is humble and open to discussion when we want to see changes, and he is happy to work with us.

Karla Baldini

Partner, Fortress Consulting

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